Corporations, business corporations, are getting more aware of what the society wants them to be. Not only gaining wealth from them, but also giving back to them. In a way, this should balance the economic gap between the corporations and the society. As the corporations are getting richer, the society feels their richness cause good effect on them too.
However, not all corporations have their efforts on this things, especially here. This may be due to some incapabilities in budget to make it, or to buy space for exposure in media, thus we don’t hear those except big corporations hold charity events although they have done it.
In current day’s Corporate Social Responsibility, things they usually do are those of donations on education, orphanage houses, the less fortunates, disaster victims, some may hold environmental and social awareness campaigns, supporting nationalism and so forth. Thus Corporate Social Responsibility is showing corporation’s responsibility using its power of wealth on helping the society’s betterment. in this case corporations plays itself as part of the society with an abundant of wealth or simply part of the society.
Let’s look from a different angle. If we think of it, the term itself may imply on totally different story if we define it this way: Corporate Social Responsibility is Corporations responsibility on how they make use of the Society to gain their wealth.Thus their responsibility rely on how they affect the society by what they do to gain their income. This should include,
1. Effect of their product ; on Environment, Health, and Wellbeing,
2. Effect of their policies; on Price, Salary, and Macro economy
3. Effect of their Promotional and Publicity; on Moral, Conduciveness, and Stability
4. And, Effect of their Existence; this covers other points of positive or negative outcomes on what the corporations have created by simply existing.
Therefore,in this case, Corporations plays it self as entities with power of wealth who is responsible on the society by how they gain their wealth from the society and imply their power upon.
Anyhow, which one is which, which ever you think is which. Ideally, the form of Corporate Social Responsibility should include all of the above, corporations should play as social entities which somehow posses the ability to affect the society, and they should put the society forefront before they enact their corporate interests. thus their responsibility is accounted as socially responsible.
Sept.15.2007 / 10pm
No comments:
Post a Comment